Samsung Electronics has been recognized as the 'most awarded brand' in the U.S. consumer satisfaction survey for home appliances, securing the top position in six categories.
According to industry reports on July 23, Samsung ranked first in the '2026 Home Appliance Consumer Satisfaction Study' conducted by J.D. Power in categories including French door refrigerators, top freezer/bottom freezer refrigerators, side-by-side refrigerators, clothes dryers, over-the-range microwaves, and dishwashers.
J.D. Power evaluates consumer satisfaction based on a comprehensive assessment of seven criteria—durability, performance, ease of use, design, and reliability—gathered from 15,000 consumers who purchased products in the past year.
In the refrigerator category, the top freezer/bottom freezer model received the highest scores across all criteria, maintaining its number one position for five consecutive years. The French door and side-by-side refrigerators also received high marks for ease of use, design, and durability.
The innovative 'Zero Clearance' technology, which allows for a 4mm gap on either side, and the 'Ice Maker' that offers four types of ice, have been praised for enhancing space efficiency and convenience.
In the clothes dryer category, Samsung achieved the highest scores in all seven criteria. Features such as 'AI Dry+,' which customizes drying, 'Multi Steam,' which reduces wrinkles, and 'Steam Sanitize+,' which eliminates pollen, received positive feedback. The dishwasher excelled in performance and value for money, while the over-the-range microwave ranked highest in durability and performance.
Michael McDermott, an executive at Samsung Electronics America responsible for consumer electronics, stated, "This result acknowledges the exceptional quality and convenience of Samsung appliances in the demanding U.S. market. We will continue to lead the North American premium market through ongoing technological innovation."
* This article has been translated by AI.
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