Joonggonara is implementing a major overhaul of its app, enhancing features from product search to transaction reliability and sales convenience.
According to Joonggonara on July 28, the update will focus on improved personalized recommendation features and a feed-style browsing function, significantly enhancing the user interface (UI). The company is also introducing a safety transaction index and coupon features. Additionally, user benefits will be strengthened with an increase in the limit for sales postings and a rise in the safety compensation limit, along with some adjustments to the safe payment fee policy.
The revamped home screen will enhance personalized recommendations and expand product display areas, allowing users to easily and quickly view tailored products based on their interests and activity data.
The existing search tabs, categorized by type, will be transformed into a feed-style 'exploration tab.' This new tab will allow users to browse a variety of products seamlessly, from newly listed items to local direct transactions. AI and sellers will also collaborate to provide a separate collection of AI self-inspected products.
The new trust index, calculated based on actual transaction data from safe payments, will comprehensively reflect factors such as the number of safe payment transactions, reviews, and the date of the last transaction. Users will be able to check the safety transaction index of their counterparts directly on the product detail page and store information.
Joonggonara will also introduce a new coupon system within the app. To celebrate the launch of the coupons, Joonggonara is running a promotional event from July 28 to August 31, offering discount coupons of up to 7,000 won. Coupons will be issued starting August 3 and can be applied as discounts when purchasing through safe payment. Users can view and manage their coupons in the My Page coupon section.
In line with the app overhaul, Joonggonara is enhancing both sales convenience and transaction safety. The daily sales posting limit for general members will double from 10 to 20, while the limit for posting rights members will increase from 20 to 40. Additionally, the safety compensation limit will rise from 1 million won to 2 million won, and the safe payment transaction limit will be expanded to a maximum of 100 million won, allowing for safer transactions of high-value items.
Furthermore, the fee policy for the safe payment service will see some adjustments. The sales commission for safe payments will change from 1.0% to 2.5%, while the purchase commission of 3.5% and the fee exemption policy for transactions under 20,000 won will remain unchanged.
Since July of last year, Joonggonara has been gradually implementing a safety guarantee project focused on basic safe payment application, safety compensation system operation, and the introduction of app safety transitions.
Choi In-wook, CEO of Joonggonara, stated, “This overhaul is not just a simple UI change; it focuses on redesigning the entire process for users to discover products, verify trust, and complete transactions more conveniently and safely. In the future, we will continue to enhance the overall transaction experience by strengthening AI-based fraud prevention systems and logistics services, as well as expanding convenience features by category.”
* This article has been translated by AI.
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