Woowa Brothers, the operator of Baedal Minjok, announced on the 9th that it is recruiting participants for the 'On-Site Baemin Academy' in Busan. The application period runs from the 10th to the 26th.
The On-Site Baemin Academy provides free, tailored business know-how and practical training directly to small business owners and those in the restaurant industry.
The Busan edition, conducted in collaboration with the Busan Economic Promotion Agency and the Busan branch of the Korea Restaurant Association, is aimed at restaurant representatives in the Busan area. Applications can be submitted through the Baemin Academy and Busan Economic Promotion Agency websites.
Training will take place at the Busan Comprehensive Support Center for Small Business in Nampo-dong, from August 31 to September 21, every Monday afternoon for four weeks.
In response to the increasing number of foreign tourists visiting Busan, the program will include marketing strategies targeting these visitors and training on utilizing artificial intelligence (AI). Instructors will include food critic Lee Yoon-hwa, CEO of Diaryal, data-driven marketing expert Koo Yang-il, CEO of Growth Company, dessert cafe owner Son Min-ji, CEO of Cafe Sui & Sui No Kitchen, and Choi Hyo-ja, chairperson of the Busan branch of the Korea Restaurant Association.
Kwon Yong-kyu, head of the Baemin Academy at Woowa Brothers, stated, "We planned this training to provide practical marketing education aimed at foreign tourists visiting Busan. We will continue to offer programs that reflect local characteristics and on-site needs, expanding educational opportunities for local restaurant owners to grow."
* This article has been translated by AI.
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