Public Home Shopping has made a charitable contribution to support neighbors in need during the heatwave.
On August 18, Public Home Shopping announced that it donated a total of 15 million won to welfare facilities for single mothers, including Aeranwon, Mapo Aeranwon, and Aeran Youngsville. The funds will be used to purchase postpartum supplies and food and beverages for single mothers.
Additionally, the company provided 10 million won to the Small Business Hope Foundation, which includes the full proceeds from the Happy Department Store charity bazaar.
The Small Business Hope Foundation, established in 2014, is a non-profit public corporation that assists small businesses with digital transformation, developing online and offline sales channels, and enhancing management capabilities. The donated funds will be used to support initiatives aimed at expanding sales opportunities for small businesses.
Earlier, Public Home Shopping held a series of sales support events during the Donghaeng Festival in April, which included special exhibitions to support businesses affected by rising oil prices and initiatives for price stabilization.
A representative from Public Home Shopping stated, "We hope this donation helps small businesses and vulnerable groups have a cooler summer. We aim to be a public institution that leads in ESG management through continuous social contribution activities."
* This article has been translated by AI.
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