Paradise City in Incheon is set to recycle approximately 9.6 tons of clear PET bottles each year into new water and beverage bottles. The resort will collect discarded PET bottles from guest rooms, casinos, and dining facilities separately from general waste, converting them into food-grade recycled materials.
On August 27, Paradise City announced the launch of a 'Bottle to Bottle' recycling initiative in collaboration with the resource recycling company Superbin.
The recycling process begins at the disposal stage. Paradise City will separately collect label-free clear PET bottles used at the resort, which Superbin will then transport to its processing facility for sorting and processing.
Through this process, the PET bottles will be transformed into recycled PET (r-PET) flakes and pellets, which will be supplied to domestic water and beverage manufacturers as raw materials for bottle production.
Based on its current usage of water bottles, Paradise City estimates an annual recycling volume of about 9.6 tons. The resort plans to regularly track actual collection amounts to manage waste output and recycling status.
The more PET bottles collected, the more rewards will be distributed to partner companies involved in the sorting and collection efforts. Paradise City intends to provide these rewards in the form of vouchers and gift cards, returning the compensation to the companies participating in the on-site sorting instead of retaining it.
Superbin will handle the collection and recycling process. The company has the facilities and systems in place to manage everything from collection and logistics to sorting and processing, producing recycled materials. The recycled materials generated from this initiative will be known as 'Repurium' and have been recognized by the Ministry of Food and Drug Safety as food-grade recycled materials.
Since last year, Paradise has also been conducting environmental cleanup activities around its major subsidiaries. The campaign, named 'Paradise Green Step,' was launched last year, and this year, it included plogging activities in the Paradise City area of Incheon. In Haeundae, where Paradise Hotel Busan is located, the company has engaged in drainage cleaning activities.
A Paradise representative stated, "This collaboration is significant as it turns waste generated at the resort into high-quality resources while participating in resource circulation with eco-innovative companies and partners. We will systematically manage waste output and collection status and continue our eco-friendly activities with various partners."
* This article has been translated by AI.
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