Kakao has launched an integrated membership service priced at 4,900 won per month, bundling key benefits across shopping, content, and financial services. The membership offers various services, including gift purchases, Talk Deals, KakaoPay, Melon, KakaoPage, emoticons, Talk Cloud, and insurance and securities.
On October 1, Kakao announced the pricing and benefits of the Kakao Membership, stating that it will accept applications on a first-come, first-served basis to ensure initial service stability.
The Kakao Membership is the company's first integrated membership that connects its diverse services. It includes benefits from gift purchases, Talk Deals, KakaoPay, Melon, KakaoPage, emoticons, Talk Cloud, and insurance and securities.
The monthly subscription fee is 4,900 won. Benefits include a 'first meeting benefit' for new subscribers, as well as 'reward benefits,' 'content benefits,' and 'value benefits.'
Reward benefits are divided into shopping points and KakaoPay points. Shopping points can be earned at gift purchases and Talk Deals, with 0.5% to 5% of the payment amount credited, regardless of the payment method. The maximum monthly accumulation limit is 20,000 points.
KakaoPay points can be earned at gift purchases and Talk Deals when paid with KakaoPay money, with 0.5% to 1% credited, and 0.5% to 2% for offline payments. The maximum monthly accumulation limit is 50,000 points. Accumulated shopping points and KakaoPay points can be used for gift purchases and Talk Deals, while KakaoPay points can also be used at convenience stores and cafes offline.
Content benefits include a choice between 'Emoticon Plus' or 'Talk Cloud,' each valued at 3,900 won, which can be selected monthly. Choosing Emoticon Plus allows unlimited access to over 850,000 Kakao emoticons, while selecting Talk Cloud provides a 130GB storage for automatically saving KakaoTalk conversations and media files.
Value benefits include 2,000 KakaoPage cash, up to 4,900 won cashback on domestic stock sales through KakaoPay Securities, up to 70,000 won compensation for mobile screen damage through KakaoPay Insurance, and discounts on Melon streaming subscriptions.
Kakao is also offering welcome benefits for new subscribers, including a gift of domestic stocks worth 4,900 won and Melon cash worth 6,000 won upon initial registration.
To ensure initial service stability, Kakao plans to recruit subscribers on a first-come, first-served basis and gradually expand the user base.
* This article has been translated by AI.
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