Hyundai Motor and Kia reported mixed results in the European market for September.
According to the European Automobile Manufacturers Association (ACEA) on October 22, Hyundai and Kia sold a total of 96,258 vehicles in the local market last month, a 1.7% decrease compared to the same period last year.
Kia's sales increased by 13.7% to 56,437 units, while Hyundai's sales fell by 17.5% to 39,821 units, dragging down the overall performance.
Considering that the total market in Europe saw sales of 1,363,210 units, a 10.2% growth, Hyundai failed to capitalize on the market recovery.
The market share also reflected the contrasting fortunes of Hyundai and Kia. Hyundai's share decreased by 1.0 percentage points to 2.9%, while Kia's share increased by 0.1 percentage points to 4.1%.
From January to September this year, the situation remained similar. Hyundai and Kia sold 348,928 and 421,867 units, respectively, marking a 13.2% decline for Hyundai and a 6.6% increase for Kia compared to the same period last year.
Key models included the Tucson with 94,757 units sold, the Kona with 62,503 units, and the i20 with 41,293 units.
For Hyundai, the Tucson led with hybrid (HEV) sales of 45,658 units and plug-in hybrid (PHEV) sales of 12,972 units. The Kona (51,434 units) and the Casper Electric (24,777 units) followed closely behind.
* This article has been translated by AI.
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