GS Construction held a 'Xi Day' event for resident families at the Xi corporate garden in Seoul Forest. More than 2,200 Xi residents registered for the event.
According to GS Construction, the event took place on October 24 at the Elysian Forest corporate garden in Seoul Forest, themed 'Our Family Garden Xi Picnic.' Xi Day is a customer engagement program designed for residents to experience the spaces and lifestyle content proposed by Xi.
Since last year, Xi Day has been held twice a year. This event saw over 2,200 residents register through the Xi Home app, with selected families participating in the activities.
The Elysian Forest, inspired by Jeju's Gotjawal forest, is a corporate garden within Seoul Forest that preserves existing trees while incorporating diverse plantings, walking paths, and rest areas. Participants engaged in a docent tour of the garden with landscaping experts and took part in a gardening program where they planted one of Xi's signature plants, the silver bell tree.
After the event, GS Construction conducted inspections and maintenance of the vegetation and facilities in collaboration with LF DNEL, which participated in the garden's creation, to ensure Elysian Forest remains a public relaxation space.
A GS Construction representative stated, 'This year, we have expanded opportunities for customers to directly experience the brand value of Xi through various spaces and programs. We will continue to communicate with residents and diverse customers to help them feel Xi's brand philosophy in their daily lives.'
* This article has been translated by AI.
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