Bithumb announced the launch of a new content series titled 'Virtual Asset Training Center' featuring investment-focused virtual YouTuber Nunungji on its official YouTube channel.
The Virtual Asset Training Center showcases Nunungji's journey as she learns proper investment habits after experiencing repeated liquidations due to impulsive trading. Nunungji, a creator representing coin and stock investors, shares investment-related stories in a friendly and engaging manner. She currently has 46,000 subscribers.
In the first video, Nunungji visited the Bithumb Lounge in Gangnam to experience the services offered. The Gangnam Bithumb Lounge provides one-on-one guidance for new members from registration to service usage. During her visit, Nunungji participated in a subscriber event and undertook tasks to be appointed as a promotional ambassador.
The video also features an interview with Jang Jin-young, head of Bithumb's Investor Protection Team, who discussed the company's investor protection efforts, including notifying clients of risks in advance and verifying customer identities over the phone to prevent confusion during service use.
Shortly after its release, the first video surpassed 160,000 views and received over 400 comments.
Bithumb has previously operated YouTube content such as 'B-Talknomics,' which covers news in the virtual asset industry, and 'Bithumb Road,' which shares stories from investors. Recently, they also introduced a new series showcasing Bithumb's artificial intelligence (AI) services titled 'Survival Bithumb 100: Nunungji Edition.'
A Bithumb representative stated, "This content was planned to convey the importance of proper investment habits while sharing experiences of investment failures in a lighthearted manner."
* This article has been translated by AI.
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