BMW 5 Series maintains lead in South Korea's premium imported car market

by Ahn Seon-young Posted : November 12, 2026, 11:08Updated : November 12, 2026, 11:08
BMW photo
Courtesy of BMW
SEOUL, November 12 (AJP) - German automaker BMW sold more than 20,000 units of its 5 Series here during the first 10 months of this year, maintaining its lead in the premium imported car market, it said on Thursday.

Sales of the sedan reached 21,552 units through October, slightly up from 21,364 units in the same period last year, making it the best-selling import in its segment in South Korea.

The automaker attributed the strong performance to the sedan's wide range of options including gasoline, plug-in hybrid and fully electric models, as well as convenience features available across the lineup, even in entry-level versions.

The 520i was the best-selling model in the 5 Series lineup, accounting for 12,112 units or about 56 percent of total sales. It also topped sales among all individual premium imported cars available in South Korea, retaining the position for a second consecutive year.

The fully electric i5 also drew strong demand, with sales reaching 2,635 units through October, up 91.6 percent from 1,375 units a year earlier.