news highlight
Fashion and wellness unite in Seoul
Fashion and wellness unite in Seoul The "2026 Beautiful Life in Seoul (BLS)" event is underway at Dongdaemun Design Plaza (DDP) in Jung-gu, Seoul, Aug. 24, 2026. Centered around Seoul Beauty Week, the event brings together fashion, wellness, design, entertainment and local commercial district content, featuring hands-on programs for citizens and tourists (B2C) as well as business programs for buyers (B2B). The event runs through Aug. 25. AJP Yoo Na-hyun August 24, 2026