Hyundai Motor and Kia reported on June 23 that they sold a total of 86,444 vehicles in the European market in May, marking a 2.4% decrease compared to the same period last year.
According to the European Automobile Manufacturers Association (ACEA), Hyundai sold 37,062 vehicles in May, down 18.8% year-on-year. In contrast, Kia's sales rose to 49,382 units, an increase of 14.9% during the same period.
Despite Hyundai's significant drop in sales, Kia's performance helped mitigate the overall decline.
Among Hyundai's models, the Tucson (10,994 units), Kona (6,620 units), and i20 (4,544 units) were the top three sellers.
Hyundai's key eco-friendly vehicle sales included 6,876 Tucsons, 5,563 Konas, and 3,007 Instars (Casper Electric).
Kia's best-selling models were the Sportage (13,643 units), Morning (5,871 units), and Stonic (4,788 units).
Kia's eco-friendly vehicle sales totaled 4,591 EV3s, 2,886 EV4s, and 2,698 Niros.
For the first five months of this year, Hyundai and Kia's cumulative sales reached 434,964 units, down 2.4% from the same period last year.
Hyundai's sales totaled 197,308 units, a 10.1% decrease year-on-year, while Kia's sales rose to 237,656 units, an increase of 5.1%.
During the same period, total vehicle sales in Europe increased by 4.5% year-on-year to 5,824,814 units. As the overall market expanded, Hyundai and Kia's combined market share fell by 0.5 percentage points to 7.5%.
Hyundai's market share decreased by 0.9 percentage points to 3.2%, while Kia's rose by 0.4 percentage points to 4.3%.
* This article has been translated by AI.
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