Mokpo City, located in Jeonnam, is expanding the purchase limit for its Mokpo Love Gift Certificates and offering additional refund benefits in line with the government's large-scale consumer promotion event, the Korea Grand Festival. This initiative aims to revive consumer sentiment, which has been dampened by high inflation, and to boost sales for local small businesses and alley shops.
From October 29 to November 15, Mokpo will implement a 5% additional refund on payments made with both card and mobile versions of the Mokpo Love Gift Certificate for an 18-day period.
This event will provide a maximum discount and refund benefit of 15%, combining the existing 10% pre-discount with the additional 5% refund.
In November, the purchase limit for the Mokpo Love Gift Certificate will be increased from 600,000 won to 700,000 won per person. The purchase amounts will be capped at 500,000 won for card versions and a combined total of 200,000 won for mobile and paper versions.
However, the additional 5% refund will only apply to card and mobile versions, excluding paper gift certificates.
If consumers utilize the full 700,000 won purchase limit in November, they can receive a maximum benefit of 70,000 won from the 10% pre-discount. Additionally, the 5% refund will apply to the amounts paid with card and mobile versions during the event period.
The additional refund will be distributed by early December, and the event may end early if the allocated budget is exhausted.
Mokpo City is also promoting a refund program to encourage the use of local businesses that offer reasonable prices. This program will refund 5% of the amounts paid with the Mokpo Love Gift Certificate at 62 designated local businesses from August to mid-December.
Through this initiative, the city aims to alleviate the burden of living costs, such as dining expenses, for residents while supporting local businesses that maintain reasonable prices.
Mayor Kang Seong-hwi stated, "I hope the expanded benefits of the Mokpo Love Gift Certificate during the Korea Grand Festival will reduce the actual purchasing burden for citizens and stimulate local consumption. I also encourage everyone to take an interest in and utilize the local businesses that offer reasonable prices."
The Korea Grand Festival is a nationwide consumer promotion event initiated by the government to stimulate domestic demand and consumption. Mokpo City plans to support local small businesses and alley shops through discounts and additional refunds during the event period.
* This article has been translated by AI.
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