SEOUL, November 09 (AJP) - JYP Entertainment will introduce a new boy group, oftheblue, in 2027 under SQU4D, the division behind girl group NMIXX, the company said Monday.
The group will become SQU4D's first male act, nearly five years after the division launched NMIXX in February 2022.
SQU4D began promoting the upcoming group on Nov. 6, opening official social media accounts and releasing two teaser images. One showed a person with a QR code covering their face, while the other featured a crossword puzzle containing the words "BLIND" and "BLUE."
The QR code leads to an interactive website featuring photographs and ambient sounds recorded around Seoul. Visitors can mix 18 everyday sounds, including footsteps on sand, coins dropping into a vending machine and an engine starting, to create their own audio compositions.
The website also features a photograph of four figures seen from behind, although the group's lineup and member identities have yet to be officially revealed.
The name "oftheblue" draws from the expression "out of the blue," referring to something unexpected. JYP said the concept reflects youth, freedom and the possibility of discovering something new.
SQU4D is led by Lee Ji-young, JYP's first female executive director, and has overseen NMIXX's activities since the group's debut.
Following the initial teasers, oftheblue unveiled its logo on Nov. 7 and a promotional flyer on Nov. 8. Further details will be released through the group's official channels ahead of its planned debut next year.
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