Porsche Korea Opens First Official Showroom in Jeju

Exterior view of Porsche Center Jeju. [Photo=Porsche Korea]

Porsche Korea said Tuesday it has opened Porsche Center Jeju, an official showroom for the Jeju region.

The center opened Monday, marking the first official Porsche showroom on Jeju since the company operated the “Porsche Now Jeju” pop-up store in 2021. It will be run by Porsche Korea’s authorized dealer, Deutsche Auto.

Porsche Center Jeju spans 3,944.54 square meters (about 1,193 pyeong) from one basement level to three stories above ground. The company said the facility features an interior concept using basalt stone and a space design reflecting Jeju’s local character.

Customers can receive one-stop service on site, from consultation and test drives to contracts and vehicle delivery. The center includes 15 work bays and charging equipment, and will provide integrated services ranging from routine maintenance to accident repairs, including bodywork and painting.

“Based on a value-driven growth strategy with a long-term perspective, Porsche continues to expand the brand experience nationwide,” Porsche Korea CEO Mathias Busse said. “Through Porsche Center Jeju, the first official hub in the Jeju region, we will provide the expertise and differentiated service expected of a premium brand.”

Bae Hyun-seok, CEO of Deutsche Auto, said the company will offer a brand experience that fits with Jeju’s natural environment while improving service and convenience for customers.

* This article has been translated by AI.

Oh Jooseok