Shinhan Bank CEO Jeong Sang-hyeok Joins SOL Mate Trusts to Boost Senior Wealth Services

by Kim yoon seop Posted : April 13, 2026, 16:09Updated : April 13, 2026, 16:09
Photo provided by Shinhan Bank
Shinhan Bank CEO Jeong Sang-hyeok, fifth from right in the front row, poses with executives during the bank’s SOL Mate trust participation campaign at its headquarters in Seoul on April 13. [Photo provided by Shinhan Bank]
Shinhan Bank CEO Jeong Sang-hyeok has moved to strengthen the bank’s competitiveness in senior wealth management.

Shinhan Bank said April 13 it held a pledge ceremony for executives to enroll in its Shinhan SOL Mate will-substitute trust and dementia-care trust. Jeong and 21 executives took part.

The bank said the campaign was designed to have management consider the purpose and need for specialized trust products from a customer’s perspective.

The Shinhan SOL Mate will-substitute trust allows customers to manage their assets during their lifetime while designating beneficiaries in advance when needed. The Shinhan SOL Mate dementia-care trust is intended to help customers plan asset management in advance in case of dementia or other health issues.

A Shinhan Bank official said the campaign reflects the bank’s commitment to supporting senior customers’ stable retirement and the transfer of assets. The official said the bank will continue expanding senior-focused financial services that closely address customers’ needs across their lives.



* This article has been translated by AI.