KB Securities Raises CJ CGV Target Price Amid Strong Theater Demand

KB Securities announced on September 7 that it has raised its target price for CJ CGV to 6,000 won, citing stronger-than-expected theater demand and the potential for financial improvement following investments from the National Growth Fund in 4DPLEX. The firm maintained its 'buy' rating.

In a report released that day, analyst Choi Yong-hyun stated, "Given the major film release schedule and the Chuseok holiday in September, we expect strong demand to continue."

Choi also projected that third-quarter operating profit would reach 56.4 billion won, exceeding the consensus estimate of 43.8 billion won, and that the number of moviegoers in the third quarter could reach 40 million.

He noted, "The success of films like and , along with policy support, is boosting theater demand," adding that the 4DX segment is expected to generate around 9 billion won in operating profit, driven by the performance of in 4DX and ScreenX formats.

Furthermore, Choi mentioned that 4DPLEX is set to attract 220 billion won in investments from the National Growth Fund, which he believes will reduce financial burdens and accelerate the global penetration of 4DPLEX.

He concluded, "There is a growing global demand for specialized technology theaters, as evidenced by the stock performance of IMAX and Sphere Entertainment. This investment will enable 4DPLEX to enhance its technology and increase the number of screens in theaters worldwide, achieving economies of scale."

* This article has been translated by AI.

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